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  • International business entry mode

    International business entry mode

    Introduction: Nowadays, trough globalization and the opening of country’s borders, the economy tend get more global. Countries are now related trough their economy, which pushes more, companies to expand themselves all around the world. Usually companies from developed countries are pushed to target other markets caused by the saturation and

    2 214 Mots / 9 Pages
  • International Business law

    International Business law

    Introduction What is the meaning and the purpose of IBL ? : relationship between French and Congo companies through contract. That would be a legal contract Contract :each party will have mutual right and obligation. Right and obligations are often legal. Ex : obligation de livraison et de paiement. An

    2 147 Mots / 9 Pages
  • INTERNATIONAL CAREERS IN ACCOUNTING, FINANCE AND CONSULTING

    INTERNATIONAL CAREERS IN ACCOUNTING, FINANCE AND CONSULTING

    TITLE: INTERNATIONAL CAREERS IN ACCOUNTING, FINANCE AND CONSULTING Date: November 7th, 2015 Location: Chiba University of Commerce (CUC) Key people: - Lecturer: Dr. Matthias Kipping, Schulich School of Business, York University, Canada. - Welcoming speaker: Dr. Miyuki Aso, Vice president of CUC - Chair: Dr. Hiromitsu Takemi, Dean of GSAF

    771 Mots / 4 Pages
  • International commerce

    International commerce

    Promoting and selling products or services are no longer restricted to the original domestic market but it became international. Not only huge businesses but all sizes of companies are adopting international marketing to expand their activities abroad. However it hasn’t always been like that, a few years ago companies that

    1 122 Mots / 5 Pages
  • International Finance coursework

    International Finance coursework

    353FIN International Finance Coventry%20University%20Logo.jpg (8189620) 1. What is currency risk? Critically discuss different hedging techniques that can be used to manage currency risk. Use examples to support your discussion. Currency risk, commonly referred to as exchange rate risk, is the sensitivity of real domestic currency value of assets, liabilities or

    2 194 Mots / 9 Pages
  • International hannover

    International hannover

    Arrêt international hannover : on l’a retenu percés elle est postérieur a l’arrêt comeco. Si les états et leurs autorités ne peuvent pas l’a déroger comment est ce qu’ les parties peuvent le faire. Il faut l’a contextualiser. Elle concerne la imperativite des règles du conflits Plans bateau I- atténuation

    788 Mots / 4 Pages
  • International Management

    International Management

    Introduction (150 words max.) Due to the Covid-19 crisis, the French transnational pharmaceutical company Sanofi is seeking to form a strategic alliance in Asia. The aim is to expand its market and move closer to the epicenter in the event of a new pandemic from Asia. An alliance with

    526 Mots / 3 Pages
  • International Marketing - Adidas

    International Marketing - Adidas

    INTERNATIONAL MARKETING ADIDAS FOR WOMAN ________________ Summary INTRODUCTION 3 Company presentation 3 Offer 3 Demand 4 Mix Marketing 5 Global product management………………………………………………………………………………………………………………………………………………………...5 Pricing for international markets…………………………………………………………………………………………………………………………………………………..7 Global distribution and logistics……………………………………………………………………………………………………………………………………………….…..9 Global communication………………………………………………………………………………………………………………………………………………………….…….12 MIXMARKETING: Adaptation or standardisation?..………..16 Product……………………………………………………………………………………………………………………………………………………………………………………….16 Price……………………………………………………………………………………………………………………………………………………………………………………………16 Communication….……………………………………………………………………………………………………………………………………………………………………...16 Distribution………………………………………………………………………………………………………………………………………………………………………………..17 ________________ INTRODUCTION Company presentation The name of Adidas creator is

    5 485 Mots / 22 Pages
  • International marketing plan

    International marketing plan

    Table​ ​of​ ​content: ​ ​​ ​​I.​ ​Self-diagnosis​ ​and​ ​potential​ ​of​ ​a​ ​new​ ​service 1. Gumtree’s​​presentation 2. Gumtree’s​​objectives 3. Gumtree’s​​new​​service​​the​​“Budget​​Rentals” 4. Diagnosis​​of​​the​​internationalisation​​potential 5. Internationalisation​​decision II​.​ ​Market​ ​Research: 1. Selecting​​the​​right​​place​​to​​start​​up 2. Countries’​​analysis 3. Selection​​process​​and​​final​​decision: 4. Marketing​​Mix 5. Final​​objectives III.​ ​Implementation​ ​of​ ​the​ ​Internationalization​ ​Plan: Canvas​ ​Model: Key​ ​Partners: Key​ ​Activities: Key​ ​Resources:

    9 764 Mots / 40 Pages
  • International Marketing report : Carrefour

    International Marketing report : Carrefour

    INTERNATIONAL MARKETING REPORT KOUAME GABWE Summary 1. Introduction: Why this choice? 1. The company in France * Overall presentation * External analysis * Internal analysis * Macro analysis: PESTEL * Micro analysis: Porter’s 5 forces * SWOT 1. The targeted country * The choice of the targeted country * General

    4 791 Mots / 20 Pages
  • International marketing, global marketing.

    International marketing, global marketing.

    INTERNATIONAL MARKETING Introduction International marketing =/= Global marketing * IM = detailed, requires adaptation to a culturally different country Marketing decisions are made in the individual countries, with staff who is the most knowledgeable about the target markets. * GM = more global, less nuanced, usually for big enterprises Since

    1 398 Mots / 6 Pages
  • International Merkating - Wrights of Howth

    International Merkating - Wrights of Howth

    Course and Stage: BA Business Studies (Hons) III Lecturer Mark Dowling / Deirdre Gorman Subject: International Marketing Study Mode: Full time X Part-time X Assignment Title: Wrights of Howth Word count: 2500 plus presentation Weighting 40% Due date: Consult Course Handbook Student name: Matthieu Di Pol Moro / 2855516

    4 279 Mots / 18 Pages
  • International strategy

    International strategy

    International Strategy Future megatrends Future products and future demand Strategic forecasting Trends in megatrends During the last century industry focus has been heavily influenced by four main eras, where the current creativity era set new perspectives for companies, industries and nations. Creativity era, Internet era, productivity era and mass production

    389 Mots / 2 Pages
  • International Strategy of Natura

    International Strategy of Natura

    NATURA The international strategy of a Brazilian cosmetics company INTERNATIONAL BUSINESS Rennes School of Business Romane Dalla Vera ST512E2016_GROUP5_DALLAVERA_ROMANE_20131407 ________________ CONTENTS Introduction……………………………………………………………………………………………………………….p.2 1. A strong home market…………………………………………………………………………………………..p.2 2. The fail of the expansion in Latin America………………………………………………………….p.2 3. Finding the good strategy………………………………………………………………………………..…..p.3 4. Natura’s environment today: Porter’s 5 forces analysis…………………………………….p.4 Conclusion…………………………………………………………………………………………………………………..p.5

    1 868 Mots / 8 Pages
  • International trade

    International trade

    INTERNATIONAL TRADE 1. Introduction * Trade = exchange, buy and sell, import and export... * Influence of new IT (international trade), fast transportation, lowering tariffs and cloud computing (stockage informatique) * After WW2 (1945): new institutions and laws to regulate trade and promote peace. * Free trade (libre échange) :

    1 529 Mots / 7 Pages
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