Étude mercatique

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High School & Post A-Level International Business School near Paris, FRANCE

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A student of our International Trade business course has contacted you in the hope of finding a 2 month work placement in your company. Here is some additional information about the requirements of the course itself and the work placement.

A European Post A-Level Qualification in International Trade 

gained over a two-year course.

Includes:

•  Canvassing for export or the domestic market
•  International Marketing
•  Benchmarking
•  Commercial computing
•  Communication
•  Negotiating
•  Developing foreign markets

A 2 month work placement abroad in May-June on a non-profit basis enables second year students to use skills and knowledge gained in a professional company and take on Sales & Marketing responsibilities.

• The student may receive a grant and is responsible for finding their own accommodation

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The trainee can be entrusted with:

• Identifying and selecting targets in accordance with the characteristics specific to national or foreign markets.

• Assessing the potential of current customers.

• Organising canvassing and the communication with prospective customers:

• Creation of a portfolio of prospective customers
• Development of a canvassing plan by using various techniques as e-mailing, phoning, social networks, face to face ….
• Creation of marketing tools (sales leaflets, specification sheets etc.)
• Organising and participating in trade fairs, shows or exhibitions.

• Analyzing, assessing and following-up canvassing.

• Gathering, analyzing and selecting information about the decision-making processes and the methods of trade negotiation in different countries

• Creating, managing and updating a network of relevant contacts.

• Elaboration of a sales offer adapted to the market.

• Managing a sales network and a list of contacts.

• Implementing and widening a network of foreign contacts.

Our student can, of course, be entrusted with other tasks or missions which may be imperative to meet the goals of the company.

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