Fonction commerciale
Fiche de lecture : Fonction commerciale. Recherche parmi 300 000+ dissertationsPar neptune31 • 24 Janvier 2018 • Fiche de lecture • 682 Mots (3 Pages) • 469 Vues
COMPANY’S 3 YEAR PLANNING
- 1ST YEAR :
- company will focus on local target market and target customers
- full fledge marketing
- generate business
- 2ND YEAR:
- company will carry forward last year profit
- generate more revenue from last year profit
- build up new branches and business associates and franchise from last year profit
- The bank should also provide the loans for the purpose of buying and construction of shops.
- 3RD YEAR:
- company will carry forward last year profit
- company will go to near by place and generate business
- company will do collaboration with giant construction company
- company will do collaboration with real estate agents
PROMOTIONAL TOOLS FOR MARKETING OUR PRODUCT
PRINT MEDIA
ROAD SHOWS
TRADE FAIR
FESTIVAL OFFERS
HOARDINGS
Sampling Design
Sample plan: -
Sample universe: -
The sample universe is that of relevant for this project includes all the builders who are in the business of construction in LONDON
Sample Site: -
LONDON was selected for research project and filling up of the questionnaire from builders for the purpose of market analysis.[pic 1]
Sample Size: -
Sample | Sample size |
Builders | 15 |
Tools of data collection
- Questionnaire method: -
Questionnaire is used as tools to get the information from the sample. The questionnaire contains 10 questions and the samples were approached individually and answers were recorded in questionnaire form.
- Observation method: -
For this study the observation method was also used to know the facilities provided to builders by different institutes
Survey Questionnaire
Since, how long you are in this business?
≥ 5 years ≥ 10 years[pic 2][pic 3]
≥ 15 years ≥ more than 15 years [pic 4][pic 5]
- How many projects are completed with in 6 months?
1 2 3 4 more than 4[pic 6][pic 7][pic 8][pic 9][pic 10]
- Describe in detail.
Category | Cash | Finance |
Flat | ||
Separate house | ||
STUDIO |
- Finance from which bank?
Bank name | Flat | Separate house | Shops |
llyods tsb | |||
BARCLAYS | |||
HALIFAX | |||
ABBEY | |||
BRITANNIA | |||
BANK OF SCOTLAND | |||
Others |
- How many project works is going on?
1 2 3 4 more than 4[pic 11][pic 12][pic 13][pic 14][pic 15]
- Describe in detail.
Category | No of items |
Flat | |
Separate | |
STUDIO |
- Have you taken any loan for your business?
Yes No[pic 16][pic 17]
- Are you satisfied with the existing bank services?
[pic 18]
Yes No[pic 19]
- For choosing a bank loan what are the factors you consider?
Factor | Very important | Important | Some what important | Not important | Not at all important |
Interest rate | |||||
Documentation | |||||
Time in transfer of amount | |||||
After sales services | |||||
Value added services |
- Are you going to start any new project with in three months?
[pic 20][pic 21]
Yes No
Basic Detail: -
Name: - _____________________________________________________
Address: -___________________________________________
Phone No.: - ______________________
...