MArketing

Marketing mix 4 ps place price promotion et production

Et catégorie

                MARKETING

Today , everybody use a new technologie, we see more connected object but not connect together. I thought of object which connect all technologie like smartphone, computer, watch …. Which allows connect all together. He’s intitled connector. IT will be small and ergonomic, everybody can by this but the main targe twill be young people between fourteen and twenty five years old. So for the publicity of this object i think use the social networks like facebook, tweeter, youtube and instagram, but the main plateform is youtube. I will use the publicity of youtube for discorver the connector to people. I would like to make a partnerships with the big youtuber because with him my product will be seen. But the choise of partnerships will be done for the target , i dont use a youtuber who are not interested  to young people.

For the price, my target is young so i dont want a big price for  , i think than twenty dollars its a good price, not too expensive. So with this gait , my object will be purchasable only in the internet because it’s less expensive for me so for the consumer. In that case i have more money for the commercial part so more visibility. In this society the product must be seen otherwise it will fail.

For the parckating i dont use a cheap quality because it’s electronic so if during the transport the connector has been destroy the consummer dont be happy and i dont want that so the packaging its very important for me.

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