Exemple emailing sur un labels lorrain
Cours : Exemple emailing sur un labels lorrain. Recherche parmi 300 000+ dissertationsPar zouz31 • 19 Janvier 2023 • Cours • 352 Mots (2 Pages) • 347 Vues
The textile industry
The textile industry has established itself in the Vosges countryside since the 13th century. This is a know-how which developed with the arrival of cotton. Thus the textile manufacture of Vosges, located in Ferdrupt, is deemed for his traditional know-how and its unmissable canvas of Vosges, the linen. The reputation of Vosges textile producers to preserve its excellence decided to create the label "Vosges Terre Textile" allowing to attest to the "made in Vosges"
The reputation of Vosges linen was built in this massif thanks to hydroclimatic factors. Water is acid and not limestone which is essential for the washing of fibers combined with the action of UV (moon and sun). Then this water, when it's projected on the tissues spread on the meadows, created oxidation actions which is making the linen more white than anywhere else in France.
About topography of Vosges, the valleys are dotted with streams descending from
the mountains. So factories settled near waterways to profit from their driving force, generators thanks to the electric energy turbines. In this the humid atmosphere of
Vosges facilitates the work of linen and cotton fibers that less open and break naturally in a wet environment. Yarn and fabrics are naturally more resilient and solid.
History of the label
With the social-economic factors it is added sociological factors: peasants from Vosges since the Celtic era have developed expertises in manufacturing. Over time, techniques have refined and finishes have improved: Jour Bourdon, Jour Venise... The textile industry has benefited from these advantages to develop a notoriety for quality linen solid, unparalleled whiteness with neat finishes. As you read it above, the reputation of the Vosges linen has been built around the combination of different factors : spinning, weaving, bleaching (then dyeing) and finally making.
In 2011, the consumer recognizes this authenticity, the Vosges textile producers created the first industrial AOC: Vosges, terre, textile
When an item is labelled with the "Terre Vosges Textile" logo, you have the guarantee that it is the fruit of the Vosges textile reputation.
This label controls more than three quarters of production's operations which are made in Vosges from the manufacture of yarn to finishing.
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