Un produit innovant

An innovative product

1) Presentation of the firm:

I’m … from the firm simple life which is specialized in the furniture. Our company takes care to find solutions of arrangements to organize the space and consequently facilitate people’s life.

We are new on the market however already known in the rest of the world for our innovations and the quality of our products.

How we chose this draw?

Everything began with a drawing competition that we had organized for the children to meet their parents and then become known by them. Indeed, they came to see their child and, at the same opportunity, discovered our sale’s place. This is an 8-year-old little boy named Thomas who won the competition with a drawing which very strongly inspired in us.

2) Photo description:

On this picture we can see a man with a cot. It’s a series of drawings. There is only one ground. So, we can clearly distinguish different drawings.

First in the middle distance we can see a man who is holding a pushchair and who is showing a draw on a paperboard. The man seems to be happy.

On the right handside we can observe a cot so we can imagine that the man is the father of this child or a baby-sitter.

On the left handside we can make out a paperboard with a draw of a pie.

This draw is very simple with only 3 colors. The main part of the drawing is in black and white. However, the red color enhances the pie and the cot. The red color symbolizes the passion. We can suppose that the man is the creator of this product and he’s got a passion for this product when looking at the photo. The man seems to want to show to the child that he’s the inventor of a new armchair, the revolution’armchair.

3) Our product:

The product we created is the revolution’armchair, a new armchair which gives a new vision of the modern armchair and its use, its functions.

Description of the product:

This new armchair is in the form of a cot, it exists in various colors. Behind there is a compartment allowing to store various things as wine bottles as we can see. Furthermore, the opening of this compartment is useful as support if we want to put for example glasses. Finally we can add that there is also a compartment of arrangement below the seat. This revolution' armchair is thus an innovative, comfortable, compact and practical product which will allow you to spend good moments.

The slogan: we have chosen the slogan “Be in the air, take your armchair”. Indeed, the idea is that this armchair is a modern product, fashionable and thus what we want to make understand it is that made to possess this product also represents the image which we can give. We can add that this slogan represent our company which is modern and innovative.

Distribution: Concerning the distribution, this product will be marketed in our stores and there is a possibility of ordering on our Web site and of choosing its colors.

Price:

...